We believe FACE TIME – Not FaceBook – ensures success.
The key word is credibility. Immediate ACCESS to prospects does not automatically earn long term CREDIBILITY.
Social Networking can compliment certain go-to-market activities and certainly is a must have for B2C, consumer based or “trend” oriented promotion (Examples: Promoting a band, selling cell service, or promoting a restaurant). But, manufacturers and distributors of products need long term plans to differentiate themselves by showing customers:
- Production Capabilities
- Customer Support
- Ongoing Product Development
- Commitment to the Industry
Fenton Group, Inc. remains focused on the traditional “4 P’s” of marketing – Product, Price, Place, Promotion – to help you deliver an overall promotions plan. Perform all 4 P’s and you BUILD CREDIBILITY and a LONG TERM CUSTOMER base.